Bruster's Real Ice Cream
How that compares in its industry
Brands in the same industry group — Limited-Service Restaurants — with at least 20 finished loans, meaning repaid or written off. 1395 further brands were left out for having too few. The chart draws 13 of 101: the best and worst of the group, plus Bruster's Real Ice Cream. The 88 in between are marked where they fall.
Not ranked. Bruster's Real Ice Cream has too few finished loans of its own for a position to mean anything — one more outcome either way would move it several places. The brands below are shown so you can read the comparison yourself.
Dunkin Donuts/baskin-robbins Co-brandDunkin Donuts/baskin-robbins Co-brand0 of 40 loans charged off0.0%0/40
DQ Grill & Chill Operating Agreement (American Dairy Queen)DQ Grill & Chill Operating Agreement (American Dairy Queen)0 of 38 loans charged off0.0%0/38
59 brands from 0.0% to 10.3% not shown
Bruster's Real Ice Cream youBruster's Real Ice Cream2 of 17 loans charged off11.8%2/17
29 brands from 11.8% to 26.9% not shown
Charge-off rate across finished loans — repaid or written off — so a lower bar is better. Counts beside each bar are the evidence behind the percentage — a brand with 3 of 21 and one with 30 of 210 share a rate and not a level of certainty. Industry grouping is the SBA’s own classification (NAICS 7225), which is broader than a brand’s own speciality.